King of the Hammers 2026
Powering Performance and Possibility at King of the Hammers 2026
At King of the Hammers, performance is the prerequisite for success. Clarios powers this possibility, delivering the unyielding energy elite drivers need to dominate the world’s most punishing terrain. Through OPTIMA batteries, we provide the peak power and thermal resilience required to thrive in the toughest conditions on earth.
This commitment is proven by champions like Christopher Polvoorde, whose historic 2026 Desert Challenge three-peat underscores the impact of world-class power. At the Hammers and beyond, Clarios technology keeps drivers in the race.
80K+
ATTENDEES
MILLIONS
OF LIVESTREAM VIEWS
450+
COMPETING TEAMS
200+
COMPETITIVE COURSE MILES
AND
ACTIVATING BRANDS
WORLD'S
LARGEST
1-DAY OFF-ROAD RACE (RACE OF KINGS)
9 DAYS
OF SANCTIONED RACING
STORIES FROM THE HAMMERS
Christopher Polvoorde Extends His Desert Challenge Reign
Christopher Polvoorde claims his third King of the Hammers Desert Challenge win, showcasing OPTIMA Batteries power and unmatched off-road skill.
Scrap Down Smack Down Meets Hammertown
Our employee challenge winners experienced the grit and glory of King of Hammers up close.
Military Monday at King of the Hammers
Behind every powerful moment are the people who make it possible. Clarios supports teams, employees, and veterans.
THE HAMMERTOWN EXPERIENCE
THE HEART OF HAMMERTOWN:
OPTIMA OASIS
See inside the Optima Oasis at King of the Hammers, an area where crews, partners, and off‑road enthusiasts gather to recharge and support the action on the lakebed.
BEYOND THE TRACK: THE FORD OFF-ROAD EXPERIENCE
Experience a unique glimpse of the Ford Off‑Road Experience at King of the Hammers, where attendees take Ford trucks through the desert for a taste of the terrain.
FORGED IN THE ULTIMATE TEST BED
King of the Hammers isn't just a race. It is the ultimate test bed for Clarios battery technology. In an environment defined by extreme vibration, punishing heat, and vertical rock walls, OPTIMA batteries provide the relentless power demanded by the world’s toughest drivers. We don't just sponsor the desert. We use its harshest conditions to engineer the reliability you depend on every day.
